Marwa Kaabour's Blog
Welcome to Marwa Kaabour's blog, where you'll find valuable insights and thought-provoking articles on marketing, communications, branding, sustainability, leadership, and women in business. Explore the latest trends, strategies, and industry updates, written by an experienced author and speaker in the field.
Celebrating Creativity: Highlights from the Campaign Agency Awards 2024
The Luminaries: Top Marketeers To Watch In MENA In 2025
Impact of effective internal communication
Moving from Specialist to Generalist
The Great Switch – Surviving and Thriving on the Client Side of Marcomms
The Secret Sauce to Great Brand Narratives
Marwa Kaabour appointed Chair of judges at Campaign’s Agency of the Year awards
Marketing is Awesome!
Navigating Influencer Partnerships: A Balanced Approach
Nissan keeps energetic youth as a brand reference
Creativity that challenges the status quo also catches my eye.
Hosting a strategy retreat!
Use the tools at your disposal to make a difference
Navigating Marketing and Communications in an Era of Accountability
Unleashing the Power of Emotions, Empathy, and Purpose
Bookshelf Recommendations
Back to Basics In The Times Of Permacrisis
Marketing Communications on the Job: An Invaluable Resource by Marwa Kaabour
PODCAST: ‘Live from Dubai: International Women’s Day 2023’
Marketing And Comms On The Job Book Launch
Get in Touch with Marwa Kaabour
For media or keynote inquiries, reach out to me, and I'll respond promptly to assist you.